Big Little Feelings

Offered strategic guidance for brand partnerships and the launch of branded merchandise

Directed omnichannel expansion (retail, Amazon)Directed omnichannel expansion (retail, Amazon)

Built a full-funnel, 360-degree marketing ecosystem from the ground up, including the launch of paid media channels, a full-funnel email marketing program, and a brand identity and website overhaul, resulting in over 500,000 online courses sold

Helped Big Little Feelings become the most-followed parenting platform in the world, with over 3.5M Instagram followers

Big Little Feelings is the world’s largest online parenting community, specializing in supporting parents and caregivers of toddlers. Their Instagram account has over 3.5 million followers, and they’ve sold over 500,000 online courses.